Gaming is a vertical that has a massive footprint in the online community space. Gamers took to online communities really early, and have been using online tools to connect for as long as pretty much anyone else. But gaming communities aren’t always known for being the most thoughtful. That’s what Gabe Graziani, senior community developer at gaming giant Ubisoft, hopes to see in the communities he works with. After spending six years building out the Assassin’s Creed community, Gabe is now working on Tom Clancy’s Rainbow Six Siege, a title that features a much more competitive community. How does that affect the age-old community problem of making new members – or, as a stereotyped gamer might say, newbs – feel welcome? Plus: Ubisoft’s community structure The community leader approach to measuring the value of community Inclusivity through removal Big Quotes Our transcript was not finished prior to publication of the episode, but as soon as it is available, we’ll add quotes. Sorry for the delay. About Gabe Graziani Gabe Graziani started in the gaming industry over a decade ago as a graphic design intern at GamePro magazine, but has been working in community development at Ubisoft for the last eight years. Roughly six of those years were spent helping to build the Assassin’s Creed community from a budding new IP into a welcoming and creative juggernaut of cosplayers, artists, livestreamers and content creators of all varieties. Since leaving Assassin’s Creed, Gabe has sought new challenges in the emerging virtual reality market, helping to launch Ubisoft’s first games in the new medium including Eagle Flight, Werewolves Within and the soon-to-be-released Star Trek: Bridge Crew. Now, Gabe has returned to triple-A with Tom Clancy’s Rainbow Six Siege, which introduces new challenges in the esports field to this veteran of narrative-heavy action adventure titles. Related Links Our full list of related links will be added once our transcript is finished. Gabe on Twitter Ubisoft, where Gabe is a senior community developer on Tom Clancy’s Rainbow Six Siege Assassin’s Creed, a game that Gabe spent around 6 years working on, in community Eagle Flight, Werewolves Within and Star Trek: Bridge Crew, other games that Gabe has worked on at Ubisoft Tom Clancy’s Rainbow Six Siege, the game Gabe is currently working on Discord, a text and voice chat service focused at gamers Community Signal episode with Trella Rath, where we discussed salaries in the gaming industry “Unconventional Wisdom on Creating a Passionate Community,” Gabe’s talk at the 2015 Game Developers Conference Transcript View the transcript on our website Your Thoughts If you have any thoughts on this episode that you’d like to share, please leave me a comment, send me an email or a tweet. If you enjoy the show, we would be grateful if you spread the word. Thank you for listening to Community Signal.
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