Two Assets in Digital Marketing
You’ve really only got these two things to work with: time and money. So where should you...
06:34
What’s the Point of your Marketing Activities?
Why is a very important question to ask, and not just “meaning of life” type stuff.
02:44
Should you Express your Political Views on Social Media?
The prevailing answer when I asked this recently on LinkedIn was… “heck no!”. But is that...
04:34
Of the many reasons that law firms start their own blogs, one of the most significant and common...
09:03
Digital versus Traditional Marketing – Which is Better?
You’d think, since we offer digital marketing services for lawyers, that we’d be all in favour...
07:02
With momentum discussed, what about we chat about mass? Yes – your firm has a mass which...
05:42
Of the things most likely to help you continue moving when you don’t feel like it, momentum is...
06:10
Somewhere, deep in our training, lies this unusual pathology that lawyers develop. Basically,...
08:01
Instagram Feed or Instagram Stories?
Which should you be putting your time and effort into – feed posts or stories?
06:48
Business Account or Personal Account on Instagram?
It’s tempting to just go straight for the business account option when you’re setting up your...
06:21
Use your name or Your Firm’s Name on Instagram?
Good question! There are pros and cons to both, and it depends on the size of your firm and...
06:10
2 Simple Instagram Strategies for Lawyers
Let’s start nice and easy with basic but effective instagram strategies. We’re going...
04:30
Digital Marketing for Young Lawyers
How to get going in the space when you’re short on experience, expertise, time and money. Yes...
07:08
Somewhere between obsessing about how you look and not caring at all is the place to be when...
06:21
What about Curating Instead of Publishing?
Just because you don’t have time to write a huge blog post every day doesn’t mean that you...
05:00
3 Reasons to Give Live Video a Crack
While I don’t do a lot of live video myself, it certainly has some appeal on a number of...
06:39
Yes I’m aware of the irony of this question, given that this entire podcast series is also a...
07:31
How Much Content Should you Give Away Free?
A common problem for lawyers – just how much of our craft should we give away in the form of...
07:03
Most firms have brand pages across social media by now, and some have high hopes for...
06:34
Trying to Scale Might Not be a Good Idea
While one of the big appeals of digital marketing is the sheer scope of what you can achieve...
05:17
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