Social TV: People Are Talking -- How Marketers Should Listen
  • 05/12/2012
  • 225
  • 2
  • 0

Social TV: People Are Talking -- How Marketers Should Listen

Audio no disponible. Inténtalo más tarde.
  • Descargar
  • Compartir
  • Me gusta
  • Más
    • Escuchar en popup
    • Denunciar Contenido
Preparando para la descarga

Preparando audio para descarga.

Escucha patrocinada. El audio empezará en pocos segundos...

Escucha sin anuncios y sin esperas con iVoox Premium

Pruébalo Gratis

X

Descripción de Social TV: People Are Talking -- How Marketers Should Listen

Television networks and advertisers alike are using social media to build buzz about programs and products -- but are their efforts really resulting in increased sales or higher ratings? Wharton professor Shawndra Hill is taking to Twitter and the airwaves in an effort to figure out how marketers should best employ user-generated content in trying to get consumers to pay attention to their products, or to make solid recommendations to existing fans. (Video with transcript)

Mostrar Ocultar

marketing knowledge wharton


Este audio le gusta a: 2 usuarios

  • iMagazine
  • Wharton University
  • Ver más

Comentarios

Imágen de usuario

Más de Marketing y estrategia

VER TODOS